Top 10 WooCommerce Plugins for Your eCommerce Store

Shannon Correia January 28, 2021

Do you have an e-commerce store on WooCommerce? Read on to learn about the top 10 must have plugins for your site. With many options available to you, these are our most recommended features, designed to help you manage your store and improve customer satisfaction.

WooCommerce plugins

1. ReferralCandy

Marketers know that influence and recommendations are significant factors when it comes to making purchase decisions online.Referral programs provide customers with the opportunity to be rewarded for helping your business to grow. By expanding your reach among existing customers' networks, you can reach lookalike audiences with little extra effort on your part. It also encourages your customers to remain loyal to your business, therefore strengthening your customer relationships.

This plugin allows you to create and manage such a program of your own. With ReferralCandy, you can reward your customers in various ways, including cash, credit, discounts, coupons, freebies, or gifts. The engagement generated from these referrals can be tracked from shares to sales, with cross-channel promotion to make joining this program easy for the customer.

2. RafflePress

Competitions, giveaways, and contests - whatever you prefer to call them, they're a marketer's best friend when encouraging people to engage with your brand. Whether it's through shares or lead generation, compelling competition can grow your business easily and widely.

RafflePress is a plugin that allows you to create giveaways that you can share on your website, blog, or social media channels. It has features that enable you to capture audience engagement, such as signups, shares, comments, or the submission of user-generated content. This plugin is praised for its simplicity and ability to retarget audiences and track your contest results.

3. YITH WooCommerce Zoom Magnifier

Imagery is of the utmost importance on an e-commerce site. Customers want to see the item as best they can before buying it. With Zoom Magnifier, you can let visitors to your site view larger images without having to upload massive files that slow down your website.

This plugin features four different types of zooming, with customizable sizes and lenses available. In other words, this allows customers to magnify the images on your website, which provides more detailed looks. This is for the customer's benefit, who will then be more confident in purchasing a product after getting a closer look.'

4. YITH WooCommerce Wishlist

When shopping online, customers often 'shop around,' building wish lists of products and creating gift directories that collate all of their desired products. With this plugin for your business, visitors to your website can create and share their wish lists via email or social media. This boosts sales revenue and draws people to your website directly. It also means you can see which products your customers are interested in and share related products or discounted offers when they arise.

5. WooCommerce Multilingual

There are many benefits to having a multilingual website. It can increase your reach in new regions and drive sales in those areas since people are more included to make purchases when visiting a website in their home language. Did you know that your e-store is one plugin away from offering your products in multiple languages?

With WooCommerce Multilingual, you can translate your pages and products into other languages. When someone views your website in a particular language, that language will be what the customer sees, all the way to the checkout process. It also means you can communicate with these audiences in their language when it comes to marketing messages via email and social media.

6. Waitlist WooCommerce

For times when you're out of stock in a product category, you'll need a plugin like Waitlist. With it, you can measure the demand for these items and notify those interested in it once it is back in stock. This provides you with more insight for improved inventory management.

Waitlist can also be used strategically as a means to generate anticipation for the launch of new products. It also allows you to keep a customer interested and engaged enough with your business to come back, despite their initial disappointment that they can't get what they want just yet.

7. Product Import Export 

Instead of manually importing products to your eCommerce store, you can use the Product Import Export plugin to make updates and edits across your product categories. This tool's primary purpose is to save you time by uploading a CSV file (spreadsheet) instead of going through each product individually. It will include all of the product details as well as their images. Product Import Export is beneficial in terms of adjusting inventory information, SEO data, and reviews.

8. Beeketing

E-commerce stores have various tools at their disposal to improve their digital marketing. This plugin is highly recommended if increasing your sales is at the top of your priorities. With the Beeketing plugin, you'll have access to a platform that automates marketing features and optimize your e-stores conversion rates, carts, order value, and sales.

You can also boost your revenue by increasing your upselling and cross-selling, promote product bundles, and engage with your customers in real-time as they're making a purchase. This is all done using smart technology that recommends products to suit each customer's profile. Other features include timers on deals and bonus offers to those who have purchased to encourage them to return to your e-store.

9. HubSpot for WooCommerce

A small portion of filled carts makes it to the 'checkout' stage. Since cart abandonment is such a setback for eCommerce stores, we recommend HubSpot's plugin for WooCommerce. It allows you to track and trace abandoned carts so that you can follow up with them and remind them to checkout.

If you have a HubSpot CRM (which we also highly recommend), you can sync your data, meaning you'll enjoy HubSpot's features of managing and segmenting your database. Users love this plugin for its ability to manage your eCommerce store, from email marketing campaigns to advertising management and reporting on the store's performance.

10. Omnisend

Having automated communication set up to engage with your customers, you can ensure your responses are relevant and responsive. This bodes well for your customers and on productivity levels from your internal team. By using Omnisend, you can create answers to pertinent issues and develop campaigns that drive conversion rates. It also allows you to segment your audience so that your communication can be targeted accurately. You'll be able to reach those who are making a purchase and support those who already made one.

With this plugin, you can automate emails, SMSs, notifications, and direct messaging on Facebook Messenger. The great thing is that these channels form part of a centralized communication hub, where you can create a marketing strategy applied to each. The benefit of this is that you can collect cross-channel information based on a single signup form. Your business can then communicate with potential customers on whichever channel is most relevant at the time.


That completes our top 10 most recommended WooCommerce plugins for your e-commerce store. With these tools and features, you'll be able to successfully and seamlessly run your store, all while ensuring your customers have a good experience with your business.
Let us at Nexa help you out with your eCommerce store. From website design to marketing, we've got you covered. Book a session with us to get started.