%20(1).png?width=2701&name=BRC_NEXA_LOGO_BLACK%20%26%20VIOLET%20(1)%20(1).png "BRC_NEXA_LOGO_BLACK & VIOLET (1) (1)"){kind=logo}
%20(1).png?width=2701&name=BRC_NEXA_LOGO_WHITE%20(2)%20(1).png "BRC_NEXA_LOGO_WHITE (2) (1)"){kind=logo}
Caryn Oram
March 15, 2023
How to reach customers in an ad-saturated digital..
Caryn Oram
February 27, 2023
How is Web3 impacting digital marketing?
Caryn Oram
February 27, 2023
What is Mastodon and how can your business use it?
The rise of Web3 and the metaverse has swept through the digital arena, reaching all avenues. Increasingly, online users are seeking to move away ...
Caryn Oram
February 20, 2023
Best practices to secure your data privacy
In our digital world, the need to protect one's online data has never become more apparent. Despite our many years of engagement with the internet, ...
Caryn Oram
February 13, 2023
D2C in 2023: What is it and where is it going?
The direct-to-consumer (D2C) business model has experienced a steady rise for several years now, and this trend appears likely to continue in 2023. ...
Caryn Oram
February 08, 2023
The Role of Data in Digital Marketing in 2023
At NEXA, we firmly believe in the power of data processing and optimisation. In the age of digital "everything", data is currency. In recent years, ...
Caryn Oram
February 06, 2023
AI in the Metaverse: How it Could Break the Language Barrier
The nature of the metaverse means that anyone can access it from anywhere, all of us entering the same environment regardless of where we are ...
Caryn Oram
February 01, 2023
The best cryptocurrency payment gateways for your business
As we know, cryptocurrency won't be going anywhere anytime soon, with Bitcoin experiencing its best month in a decade this January. At the moment, ...
Caryn Oram
January 30, 2023
Business Strategies for the Economic Slowdown in 2023
Many economists have forewarned that a world recession in 2023 is highly probable. In a September 2022 report, the World Bank stated:
Caryn Oram
January 25, 2023
The Importance of Content in ChatGPT
There has been a huge buzz around ChatGPT, the new AI technology that answers complex questions conversationally with an uncannily human flair. What ...
Caryn Oram
January 23, 2023
You.com is a new AI search engine, but what about mistakes, data accuracy, and SEO?
There are several alternatives to Google when it comes to search engines, and You.com is one of the latest additions to that selection. Originally ...
Caryn Oram
January 18, 2023
Maruti Suzuki goes virtual with new metaverse showroom
Maruti Suzuki, a leading car manufacturer in India, has officially launched ArenaVerse, the virtual reality showroom in which consumers can ...
Caryn Oram
January 16, 2023
What is Google Analytics 4? Comparing GA4 to Universal Analytics
Google Analytics 4 is the new generation of the website tracking software Google Analytics, a free service used to track engagement and traffic on ...
Caryn Oram
January 11, 2023
HubSpot's New Features for 2023
Caryn Oram
January 09, 2023
5 Uses Cases for Businesses in the Metaverse
While the metaverse and its potential uses are still new and, in some cases, relatively unchartered, businesses are beginning to realise that it ...
Caryn Oram
January 04, 2023
10 Digital Marketing Trends for 2023
As digital marketing expands and takes up more space in the marketing arena in general, it’s vital for businesses to stay on top of predicted trends ...
Toni Becker
January 02, 2023
The Importance of Building a Community for your NFT Project
As a subset of blockchain technology and a power part of the Web3 space, NFTs are on a significant growth trajectory. Individuals are able to mint ...
Caryn Oram
December 29, 2022
How can NFTs be used at events & exhibitions?
NFTs (Non-Fungible Tokens) are just one of the latest developments Web3 has brought to the tech world. As they steadily integrate and become a ...
Caryn Oram
December 29, 2022
Should your business accept cryptocurrency payments? What are the risks?
Recent weeks in particular have shown the unpredictable nature of the cryptocurrency market. The crash of FTX sent shockwaves through the crypto ...
Caryn Oram
December 26, 2022
Why use NFTs in your B2B business?
NFT (Non-Fungible Token) is one of the most recent buzzwords in the digital scene. As we move into a new internet era, understanding Web3 technology ...
Caryn Oram
December 22, 2022
What is ChatGPT?
The tech world is abuzz with the release of a new AI chatbot, ChatGPT. The new technology has been developed by US-based research company, OpenAI. ...
Toni Becker
September 19, 2022
What is a Web3 Artist?
Throughout history, artists have had a tough time dealing with middlemen and corporations profiting from their talent and hard work. Now, the ...
Nexa
September 14, 2022
Snapchat’s AR Functionalities are Being Tested on NFTs
Snapchat remains a widely popular social media app among millions of users, especially in the Middle Eastern region. After a long history of being a ...
Toni Becker
September 12, 2022
The Creator Economy and the Rise of Web3
You have probably heard of the creator economy by now. But what exactly is it?
Nexa
September 07, 2022
Unpacking Dubai’s Metaverse Strategy
Dubai has revealed its metaverse strategy, hot on the heels of Shanghai who announced a 5-year governmental plan that seeks to support blockchains, ...
Nexa
September 05, 2022
With Web3 Still in Development, Is Web2.5 the Answer?
With excitement and palpable anticipation for Web3 and all its promises, the real world of today is still a far way from reaching it. That is because ...
Toni Becker
August 31, 2022
Digital Marketing Updates: August 2022
We live in the digital world, a place where new trends pop up, new platforms are launched and new algorithms are developed every day. This consistent ...
Nexa
August 31, 2022
Everything You Need to Know About ERC Smart Contracts
In the simplest of terms, ERC-721 is a standard interface for NFTs. These can also be referred to as deeds. In this article, we’ll be taking a look ...
Toni Becker
August 29, 2022
How NFTs are Changing the Music Industry
Non-Fungible Tokens (NFTs) are unique cryptographic tokens that exist on blockchain technology, meaning they cannot be replicated. NFTs represent ...
Shannon Correia
August 24, 2022
Shanghai Announces 5-Year Plan with Blockchain, Metaverse, NFTs and Web 3!
The municipal government of Shanghai recently announced its 5 year plan. A trio of technology that is future-focused made the cut, namely: ...
Toni Becker
August 22, 2022
How to Create an NFT Project for your Business
Web 3.0 is revolutionizing the way businesses operate by providing a more personalized web, greater data searchability and the elimination of ...
Toni Becker
August 17, 2022
The Growth of NFTs in the UAE: Stats & Facts
Non-Fungible Tokens statistics suggest NFTs are one of the most exciting trends to hit the Web 3.0 landscape. Last year, NFT sales reached $25 ...
Toni Becker
August 15, 2022
Why the Latest Evolution of the Internet is Focused on Data Privacy
The internet is changing and the online world is heading toward a decentralized internet known as Web 3.0.
Shannon Correia
August 10, 2022
From M-Class Planets to the Metaverse
The term 'metaverse' sounds like it comes right out of a science fiction movie. When you begin exploring what it’s all about, that notion becomes ...
Shannon Correia
August 08, 2022
4 Noteworthy Mega Trends in the Advertising World
PwC has published their annual Global Entertainment & Media Outlook 2022–2026. It contains a five-year forecast for consumer and advertising ...
Shannon Correia
August 03, 2022
What Sets Sustainability Apart From Greenwashing?
It’s become the norm for almost every company out there to commit to being sustainable. Sustainability is an elusive word holding much promise and ...
Shannon Correia
August 01, 2022
What Does Rising Inflation Rates Mean for Businesses?
Alarm bells are ringing as inflation hikes sweep the globe. There are many variables that have caused this, but the purpose of this article to unpack ...
Toni Becker
July 27, 2022
PlayStation Virtual Reality 2 to be Launched in 2023
Sony PlayStation is a console that has become a part of the modern person's life, whether it plays a contentious role in your relationship or you ...
Toni Becker
July 25, 2022
Meta Updates its Privacy Policy for Posts on Facebook
Over the past few months, millions of Facebook and Instagram users have received notifications informing them of Meta’s updated Privacy Policies.
Shannon Correia
July 20, 2022
Extending Expiring Copyrights with NFTs: Secure Your Copyright
There are a vast array of digital assets that fall under the NFT umbrella. As blockchain technology continues to evolve and strengthen its role in ...
Amit Vyas
July 18, 2022
Should We Worry When Crypto Crashes?
Cryptocurrency is ever-evolving. In recent times, we’ve seen widespread crashes, with the market remaining low and unclear. That said, all stocks ...
Toni Becker
July 13, 2022
Decentraland Plaza: All You Need to Know
Toni Becker
July 11, 2022
Celebrities Who Have Launched NFTs
About 2 years ago, a force began to make its way through the digital sphere and a new era was ushered in - the era of the Non-Fungible Token, ...
Shannon Correia
July 06, 2022
The Difference Between Standard and Premium Land in the Metaverse
As interest in the metaverse continues to grow, so too is land in these virtual spaces. The metaverse is said to be the digital future that will ...