Shannon Correia October 14, 2021

Guide to PR for Automotive Businesses

Public relations is an external but all-important element that builds brand perceptions. It is especially important for the automotive business since ...
Shannon Correia October 13, 2021

Content Marketing for the Education Industry

Content marketing is an important part of digital marketing. This is especially true for the education industry, which stands to benefit in numerous ...
Toni Becker October 12, 2021

TikTok Meets Shopify

TikTok has finally taken the leap into the eCommerce space. This has been a trend across social media platforms, with Facebook and Instagram shopping ...
Shannon Correia October 11, 2021

How Much does Photography Cost in Dubai?

If you need photography services in Dubai, you’re probably curious about how much it’ll cost. In this article, we’ll be exploring what you can expect ...
Shannon Correia October 10, 2021

Lead Generation vs ABM: Which Approach is Best for My Business?

So, you know all about the importance of leads, from generation to conversion. But is this the best strategy for your business? The alternative ...
Shannon Correia October 09, 2021

Disadvantages of Doing Business in the Middle East

Expanding your business in Middle Eastern markets can be highly rewarding. However, success in the region is no easy feat. In this article, we’ll be ...
Toni Becker October 08, 2021

Video Marketing Tips for Beginners

Digital marketing trends are constantly changing. With marketing technologies, social media platforms and search engine algorithms advancing every ...
Shannon Correia October 07, 2021

How Much Content Does My Business Need?

Content can be defined in simple terms as information presented via an electronic medium like a website. It is the message your business shares with ...
Shannon Correia October 06, 2021

Creative Ways to Repurpose Content

There are so many things you can do with content. Repurposing it is not a lazy tactic, but rather a strategic way of stretching your content so that ...
Toni Becker October 05, 2021

Are Virtual Events Here to Stay?

Virtual events have provided a lifeline for companies and individuals since the COVID-19 pandemic outbreak in 2020. Since the pandemic began and ...
Shannon Correia October 04, 2021

Drew Binsky on the Travel Influencer Economy

While you may think content creators have reached a plateau, think again. Drew Binsky is an American creator and video maker who has tapped into the ...
Toni Becker October 03, 2021

How To Use TikTok To Grow your Brand

TikTok has taken the world by storm and since its launch in 2018, has become one of the most popular social media apps on the market. The platform ...
Toni Becker October 02, 2021

Guide to SEO: Off Page Optimization

Search Engine Optimization, commonly referred to as SEO, is the process of improving the quality and quantity of website traffic or web page traffic ...
Shannon Correia October 01, 2021

Branding for Hospitality Businesses

Hospitality is an exciting industry to be in, especially when it comes to branding. In this article, we’ll be taking you through the key factors your ...
Shannon Correia September 30, 2021

The Beijing Ban and Other Disadvantages of Cryptocurrencies

Beijing recently implemented a ban that left cryptocurrency exchanges in a scramble to drop Chinese clients. It is a ban on all cryptocurrency ...
Shannon Correia September 29, 2021

How to Create a Digital Online Magazine

It’s easier than ever to create your very own online magazine. Magazines are a great way to share content collectively and comprehensively. Whether ...
Shannon Correia September 28, 2021

Disadvantages of Online Events

The world is a different place, and while many businesses adapted to hosting online events, many are now considering whether this should be an ...
Toni Becker September 27, 2021

HubSpot or Salesforce for Real Estate businesses? Which is better?

Customer Relationship Management, also referred to as CRM, refers to technologies, strategies and tools that are used by businesses for developing, ...
Shannon Correia September 26, 2021

Tools for an Effective RevOps Strategy

By now, you know how important a RevOps strategy can be for business growth. However, it needs to be applied thoroughly and holistically if you are ...
Toni Becker September 25, 2021

Guide to SEO: The Importance of Content Creation

Search Engine Optimization, commonly referred to as SEO, is the process of improving the quality and quantity of website traffic or web page traffic ...
Toni Becker September 24, 2021

HubSpot Marketing in 2022 - How to take advantage of HubSpot for your business

In 2006, HubSpot launched software designed to assist organisations implement and successfully execute their inbound marketing strategies. Fast ...
Toni Becker September 23, 2021

Guide to SEO: On-page Optimization

Search Engine Optimization, commonly referred to as SEO, is the process of improving the quality and quantity of website traffic or web page traffic ...
Shannon Correia September 22, 2021

Social Media Strategy for Businesses in 2022

Having a social media strategy is one of the most imperative elements of digital marketing. If you’re in the process of planning or reviewing yours ...
Shannon Correia September 21, 2021

Fad, Trend, or Movement: Is Disruptive Marketing Still Relevant?

Disruptive marketing is a term frequently exchanged in marketing circles of recent years. In this article, we investigate whether this all-important ...
Toni Becker September 19, 2021

Gen-Z Versus Millennials: The Hilarious Social Media War

Do you wear your hair in a middle path or slightly to the side? Do you still wear skinny jeans? There has been a year-long battle raging on social ...
Shannon Correia September 18, 2021

Marketing Predictions for 2022

Marketing in 2022 is going to be epic. Here's a look at the key predictions that will help your business to thrive. In what remains uncertain times ...
Toni Becker September 17, 2021

Real Estate Marketing: Then and Now

We live in the digital age and with marketing technology ever-evolving, businesses from all industries are evolving too. The real estate industry is ...
Shannon Correia September 16, 2021

HubSpot for Schools - The New Way to Drive Admissions in 2022

Once upon a time, school's didn't need to worry about driving admissions. They had a surplus of students looking to be accommodated with waiting ...
Shannon Correia September 15, 2021

School Marketing in 2022 - How to Attract Students and Keep Them

Private schools across the world have faced unprecedented challenges due to the COVID-19 pandemic and the need to protect children and their families ...
Toni Becker September 14, 2021

How to Build a MarTech Stack for Your Business

Marketing technology, commonly referred to as MarTech, is a range of software solutions that are used by marketing teams to support business ...
Toni Becker September 13, 2021

The Evolution of Digital Content Creation: Then and Now

“Content is king.” This is a sentence you will have heard numerous times in the business and marketing world, and there is a reason for this. Content ...
Shannon Correia September 12, 2021

Video Advertising Trends for 2022

Video is arguably the best medium for advertising in 2022. Businesses are sharing vlogs to advertise and taking advantage of the fact that you can ...
Toni Becker September 11, 2021

Metrics Are the New Wizard of Oz

Guest Post by James Piecowye Any time we talk about the effectiveness of digital tools such as webpages, socials, podcasts, video and more, one of ...
Shannon Correia September 10, 2021

What Is the Best CRM for Schools in 2022?

The best CRM for schools in 2022 is HubSpot - that is the straightforward answer. In this article, we’re going to be unpacking all of the reasons ...
Shannon Correia September 09, 2021

Video Production in 2022 - Now Is the Time to Create B2B Video Content

Video has topped the ranks in terms of the best marketing content for the past couple of years. It is going nowhere but up in 2022 - the talk is no ...
Shannon Correia September 08, 2021

B2B Marketing in 2022 - Tips, Tactics and More

In 2022, businesses should be moving out of their recovery phases and looking to accelerate growth. During 2020 and 2021, many B2Bs took it upon ...
Shannon Correia September 07, 2021

Content Marketing in 2022 - Recession-proof Marketing

Content marketing has developed into one of the critical tools at the disposal of marketers over the years. In this article, we’re looking at the ...
Shannon Correia September 06, 2021

Healthcare Marketing in 2022 - Finding Buyers

Healthcare is a rapidly growing industry, with technology being the driving force behind this growth. With such growth comes the requirement of ...
Shannon Correia September 05, 2021

Travel Marketing In 2022

COVID-19 has impacted the world in many ways, with tourism being one of the most affected industries. We’re unpacking what this means for the travel ...
Toni Becker September 04, 2021

What is the best CRM for Dubai businesses in 2022?

The city of Dubai is known for its luxury, cosmopolitan lifestyle and it never fails to astonish tourists, residents and business people alike. The ...
Shannon Correia September 03, 2021

The 3 Essential Laws of Psychology Every Marketer Should Use

Guest post by Sam Bedall, Editorial Manager, at Cognition. Learn how to develop a winning brand, design a high-converting website or cultivate a ...
Shannon Correia September 02, 2021

Q&A With Luke Summerfield From Hubspot: The Future of Websites

Luke Summerfield is a Product Go-to-Market Lead at HubSpot working in the Product Leadership Team for CMS Hub. We spoke with him to find out about ...

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