Lead Scoring

What Is Call Tracking and How Does it Work?

When you hear the term “call tracking” you probably think of contact centers tracking communication between reps and leads. While this is a form of ...

What is Call Tracking and Lead Scoring?

Lead generation is the lifeblood of any business and it is vital that businesses, no matter their size, understand where their highest quality leads ...

How can I identify a good lead versus a poor quality lead using data?

Did you know that sales representatives only spend a third of their time actually selling? This means that they are spending a large amount of time ...