Andrew Thomas August 30, 2016

How to Use Instagram Stories for Business in Dubai and Abu Dhabi

So Instagram had a HUGE update a few weeks ago for those of you who missed it.  They launched an update to the platform that also introduced a new ...
Bilal Maasarani August 22, 2016

Social Media & Digital Marketing - How to Promote & Market your Event in Dubai & Abu Dhabi. UPDATED FOR 2021

Updated for 2021 Promoting events is not an easy task.  Especially in a place like Dubai or Abu Dhabi, where there are many events taking place ...
Bilal Maasarani May 08, 2016

What skills do you need for a job in social media?

Why should a company need to hire for their digital marketing? What skills and tools should you possess before you apply? Everyone can post a picture ...
Dan Cross January 04, 2016

In Case of Emergency: Social Media Contingency Plans

The eve of 2016 brought in the usual sights of celebrations and firework displays, but something very unusual happened in Downtown Dubai, a hub for ...
Andrew Thomas July 21, 2015

The 6 pillars of effective social media

As an SME there is a lot of pressure to engage on social media, everyone will tell you, you have to get on social media, that's where it is! Even to ...
Amit Vyas July 02, 2015

Concerned about your Social Media Agency in Dubai: 5 questions to test their knowledge and ease your fears - UPDATED FOR 2021

Updated for 2021 We're often asked to audit the social media performance for companies in Dubai.  At times, companies are looking for a 3rd party to ...
Amit Vyas July 01, 2015

Social Media for Small Businesses in Dubai: 5 (NEW) Success Tips for SME's

If you're a small business owner or the founder or co-founder of a SME, it's likely that you have a limited marketing budget.  In the past, this ...
Amit Vyas June 30, 2015

Social Media Agency Wars in Dubai: PR Agency vs. Digital Agency [Updated 2021]

This might be seen to be the most biased article that I have ever written, after all I'm the CEO of a digital marketing agency arguing that agencies ...
Amit Vyas June 28, 2015

Social Media Marketing Management in Dubai, Abu Dhabi or Doha: How Much Should Your Company Pay? [Updated 2021]

One of the most popular questions that our agency receives from new prospects is: "How much do you charge for Social Media Marketing Management?" ...
Kaavya M June 27, 2015

Which one of these top 5 social networking personas are you?

If you think there’s no such thing as a digital persona, think again. Two years ago, MasterCard conducted a quantitative research in 9 markets and ...
Amit Vyas June 27, 2015

The Cost of Social Media Marketing in Dubai, Abu Dhabi and Doha [Updated 2021]

The majority of marketers will attest to the importance of social media marketing for businesses.  This has been an increasing trend as the world ...
Amit Vyas June 09, 2015

Social Media for B2B Companies in 2015 (and beyond)

Social Media has been around for over a decade, but many businesses still haven't worked out how to leverage this ever-growing media.  This is ...
Amit Vyas May 30, 2015

Why Social Media Marketing is the Best (and Worst) Industry in the World?

When was the last time you met somebody, whether it be a Company, a Freelancer or even a Freelancer masquarading as a Company who described ...
Ben Goodman April 12, 2015

Day 3 at Social Media Marketing World 2015 Event

Today the focus has been on content and in particular visual content. From your profile pic and your avatar through to the content you are ...
Ben Goodman April 12, 2015

Day 2 at Social Media Marketing World 2015 Event

It all kicked off today with the keynote of the Founder of Social Media Examiner and of the actual event Social Media Marketing World 2015 #SMMW15, ...
Ben Goodman March 26, 2015

Preparing for the Social Media Marketing World 2015 Event

So it is the penultimate day before the kick off of the big event. I am here enjoying my first coffee whilst soaking up the view of San Diego Bay ...
Amit Vyas March 15, 2015

5 Things You Need When Launching Your Brand on Social Media

  Launching a brand on social media in Dubai is a way for you to reach new customers and those who are genuinely interested in your brand, products ...
Amit Vyas January 25, 2015

How to Get the Most of Your Marketing Budget Using Social Media

Modern advertising campaigns include social media marketing as a vital way to reach an audience. Dubai is not only a booming advertising center, it ...
Tom King January 11, 2015

How to Maximize LinkedIn to Get More Leads

LinkedIn is much more than a means of posting your CV or seeking employment. The professional social platform is a powerful tool for making business ...
Amit Vyas January 04, 2015

5 Changes in Social Media that will Affect Your Business

There have been many recent changes to major social media platforms that have left business owners reeling. The world of business marketing in this ...
Amit Vyas December 04, 2014

Check out my article at Gulf News media and marketing section

Don’t place all options on one digital platform While Google captures the highest number of clicks, look to other options as well.
Amit Vyas November 23, 2014

Social Media Tips to Rule in 2015

As you probably already know, social media is an important part of marketing and brand building in today's world. Although social networking is ...
Amit Vyas November 23, 2014

Social Media Management for Marketing Growth

Social Media Management is the process of having someone put your company information on a social media website in a way that will attract new ...
Amit Vyas November 23, 2014

Why Social Media is important for Business

The success of a business often requires establishing a brand to customers and clients they can trust and want to use often. The art of communication ...
Nader Bitar, Business Development Manager - Digital Nexa November 09, 2014

Social Media Highlights of 2014 in MENA

When was the last time a social media campaign drew your attention? Social media, by far, affected people’s lives and especially businesses. Today, ...

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