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    Social Media Marketing , Social Media Strategy
    Andrew Thomas August 30, 2016

    How to Use Instagram Stories for Business in Dubai and Abu Dhabi

    So Instagram had a HUGE update a few weeks ago for those of you who missed it.  They launched an update to the platform that also introduced a new ...
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    Social Media Marketing
    Bilal Maasarani August 22, 2016

    Social Media & Digital Marketing - How to Promote & Market your Event in Dubai & Abu Dhabi. UPDATED FOR 2021

    Updated for 2021 Promoting events is not an easy task.  Especially in a place like Dubai or Abu Dhabi, where there are many events taking place ...
    Social Media Marketing , Digital Marketing
    Bilal Maasarani May 08, 2016

    What skills do you need for a job in social media?

    Why should a company need to hire for their digital marketing? What skills and tools should you possess before you apply? Everyone can post a picture ...
    Social Media Marketing , Social Media Strategy , Hotels & Hospitality Marketing
    Dan Cross January 04, 2016

    In Case of Emergency: Social Media Contingency Plans

    The eve of 2016 brought in the usual sights of celebrations and firework displays, but something very unusual happened in Downtown Dubai, a hub for ...
    Social Media Marketing
    Andrew Thomas July 21, 2015

    The 6 pillars of effective social media

    As an SME there is a lot of pressure to engage on social media, everyone will tell you, you have to get on social media, that's where it is! Even to ...
    Social Media Marketing , Social Media Strategy
    Amit Vyas July 02, 2015

    Concerned about your Social Media Agency in Dubai: 5 questions to test their knowledge and ease your fears - UPDATED FOR 2021

    Updated for 2021 We're often asked to audit the social media performance for companies in Dubai.  At times, companies are looking for a 3rd party to ...
    Social Media Marketing , Social Media Strategy , small business
    Amit Vyas July 01, 2015

    Social Media for Small Businesses in Dubai: 5 (NEW) Success Tips for SME's

    If you're a small business owner or the founder or co-founder of a SME, it's likely that you have a limited marketing budget.  In the past, this ...
    Social Media Marketing , Digital Marketing , PR
    Amit Vyas June 30, 2015

    Social Media Agency Wars in Dubai: PR Agency vs. Digital Agency [Updated 2021]

    This might be seen to be the most biased article that I have ever written, after all I'm the CEO of a digital marketing agency arguing that agencies ...
    Social Media Marketing , Social Media Strategy , B2B Social Media
    Amit Vyas June 28, 2015

    Social Media Marketing Management in Dubai, Abu Dhabi or Doha: How Much Should Your Company Pay? [Updated 2021]

    One of the most popular questions that our agency receives from new prospects is: "How much do you charge for Social Media Marketing Management?" ...
    Social Media Marketing , Social Media Strategy , persona , dubai , persona marketing
    Kaavya M June 27, 2015

    Which one of these top 5 social networking personas are you?

    If you think there’s no such thing as a digital persona, think again. Two years ago, MasterCard conducted a quantitative research in 9 markets and ...
    The cost of social media marketing in Dubai, Abu Dhabi and Doha is a difficult question to answer unless you have a clear objective of what social media should do for your business.
    Social Media Marketing , Social Media Strategy , B2B Social Media , B2B Marketing / Comms
    Amit Vyas June 27, 2015

    The Cost of Social Media Marketing in Dubai, Abu Dhabi and Doha [Updated 2021]

    The majority of marketers will attest to the importance of social media marketing for businesses.  This has been an increasing trend as the world ...
    Social Media Marketing , Social Media Strategy , B2B Social Media , B2B Marketing / Comms
    Amit Vyas June 09, 2015

    Social Media for B2B Companies in 2015 (and beyond)

    Social Media has been around for over a decade, but many businesses still haven't worked out how to leverage this ever-growing media.  This is ...
    Social Media Marketing , Digital Marketing , Social Media Strategy , Digital Marketing Strategy
    Amit Vyas May 30, 2015

    Why Social Media Marketing is the Best (and Worst) Industry in the World?

    When was the last time you met somebody, whether it be a Company, a Freelancer or even a Freelancer masquarading as a Company who described ...
    Social Media Marketing
    Ben Goodman April 12, 2015

    Day 3 at Social Media Marketing World 2015 Event

    Today the focus has been on content and in particular visual content. From your profile pic and your avatar through to the content you are ...
    Social Media Marketing
    Ben Goodman April 12, 2015

    Day 2 at Social Media Marketing World 2015 Event

    It all kicked off today with the keynote of the Founder of Social Media Examiner and of the actual event Social Media Marketing World 2015 #SMMW15, ...
    Social Media Marketing
    Ben Goodman March 26, 2015

    Preparing for the Social Media Marketing World 2015 Event

    So it is the penultimate day before the kick off of the big event. I am here enjoying my first coffee whilst soaking up the view of San Diego Bay ...
    Social Media Marketing
    Amit Vyas March 15, 2015

    5 Things You Need When Launching Your Brand on Social Media

      Launching a brand on social media in Dubai is a way for you to reach new customers and those who are genuinely interested in your brand, products ...
    Social Media Marketing
    Amit Vyas January 25, 2015

    How to Get the Most of Your Marketing Budget Using Social Media

    Modern advertising campaigns include social media marketing as a vital way to reach an audience. Dubai is not only a booming advertising center, it ...
    Social Media Marketing
    Tom King January 11, 2015

    How to Maximize LinkedIn to Get More Leads

    LinkedIn is much more than a means of posting your CV or seeking employment. The professional social platform is a powerful tool for making business ...
    Social Media Marketing
    Amit Vyas January 04, 2015

    5 Changes in Social Media that will Affect Your Business

    There have been many recent changes to major social media platforms that have left business owners reeling. The world of business marketing in this ...
    Social Media Marketing
    Amit Vyas December 04, 2014

    Check out my article at Gulf News media and marketing section

    Don’t place all options on one digital platform While Google captures the highest number of clicks, look to other options as well.
    Social Media Marketing
    Amit Vyas November 23, 2014

    Social Media Tips to Rule in 2015

    As you probably already know, social media is an important part of marketing and brand building in today's world. Although social networking is ...
    Social Media Marketing
    Amit Vyas November 23, 2014

    Social Media Management for Marketing Growth

    Social Media Management is the process of having someone put your company information on a social media website in a way that will attract new ...
    Social Media Marketing
    Amit Vyas November 23, 2014

    Why Social Media is important for Business

    The success of a business often requires establishing a brand to customers and clients they can trust and want to use often. The art of communication ...
    Social Media Marketing
    Nader Bitar, Business Development Manager - Digital Nexa November 09, 2014

    Social Media Highlights of 2014 in MENA

    When was the last time a social media campaign drew your attention? Social media, by far, affected people’s lives and especially businesses. Today, ...
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