Shannon Correia

Shannon is a writer with degrees in journalism and media. She is dedicated to cultivating her craft with a diverse portfolio of meaningful content. Her passion and idealism inspire her to approach and explore topics creatively. When she isn't writing, she enjoys cooking, fashion, and travel.

authorShannon Correia dateOctober 02, 2020

What are the advantages of having a website in multiple languages?

We’re taking a deep dive into all of the advantages of having a website in multiple languages, from increasing reach to localising your business and ...
authorShannon Correia dateSeptember 27, 2020

Should you Outsource Content Marketing for your Business?

Content management is an integral part of a business’s digital and inbound marketing, but it is also the most difficult part requiring multiple ...
authorShannon Correia dateSeptember 26, 2020

Content Marketing for B2B Companies

Content marketing is one of the primary marketing techniques used by B2B focused companies - and for good reason. In this article, we’re looking at ...
authorShannon Correia dateSeptember 23, 2020

How can I create content for my website?

“Content is king” is a phrase you must’ve heard time and time again. But what does it mean for your website? In this article, we’re taking you ...
authorShannon Correia dateSeptember 22, 2020

Conferences, Corporate Events & Exhibitions in 2022

Businesses the world over are trying to navigate the way forward post pandemic. It has resulted in a range of disruptions to daily life, both ...
authorShannon Correia dateSeptember 22, 2020

Creative ideas for online events and conferences

Virtual events are everywhere these days - there are probably several online events you could be watching or participating right at this very moment. ...
authorShannon Correia dateSeptember 21, 2020

Are virtual conferences and events more effective than in person events?

Virtual conferences and events can be effective, but are they - and will they ever be - as effective as events in person? In this article, we’re ...
authorShannon Correia dateSeptember 21, 2020

What’s involved in making a virtual conference or event successful?

The success of an online event or conference can have significant results for your business, whether that's in terms of awareness, revenue, lead ...
authorShannon Correia dateSeptember 20, 2020

How do virtual conferences and events work?

With more and more of the world having to move their events and conferences online, you may be wondering exactly what is required for you to host ...
authorShannon Correia dateSeptember 20, 2020

Does HubSpot work for Automotive companies?

For software that houses the marketing, sales and customer service, look no further than the HubSpot platform. With all of these functions ...
authorShannon Correia dateSeptember 19, 2020

Does HubSpot work for luxury brands?

HubSpot is software that helps businesses grow. It is based on marketing, sales and customer service - making it a great platform for luxury brands ...
authorShannon Correia dateSeptember 15, 2020

Does HubSpot work for Healthcare businesses?

To answer this question simply: Yes. In fact, HubSpot has a track record of working for an array of businesses, healthcare-based included. So, what ...
authorShannon Correia dateSeptember 14, 2020

How to grow and expand my business in Dubai

Dubai, the UAE’s largest city is known to be a playground for entertainment as well as a thriving business hub. It is a pioneer in smart city ...
authorShannon Correia dateSeptember 13, 2020

How can I target Dubai and Abu Dhabi customers for my business

Looking to reach customers in Dubai and Abu Dhabi? We’ve got the tips you need to know about for accurate customer targeting. Here’s a guide to ...
authorShannon Correia dateSeptember 12, 2020

Does HubSpot work for Schools, Universities & Education Institutes?

HubSpot is an all in one growth platform. It provides businesses with software that can help your entire team provide a seamless experience to ...
authorShannon Correia dateSeptember 11, 2020

Does HubSpot work for corporate businesses?

Almost every business has three very distinct business functions that help the business to survive, grow and establish itself in its industry. The ...
authorShannon Correia dateSeptember 10, 2020

What are the best ways of generating sales in the Middle East

When it comes to doing business, sales revenue is the fundamental metric that influences your ROI, more so than any other business activity. In many ...
authorShannon Correia dateSeptember 09, 2020

What are the best ways of generating sales leads in the Middle East

If you're a B2B company and looking to conduct business in the Middle East, there’s a good chance you’re in search of sales leads. In today’s ...
authorShannon Correia dateSeptember 08, 2020

Business Expansion in the Middle East market

Businesses expand into new markets due to the attractiveness thereof and the opportunities available to them. With these factors in mind, it is no ...
authorShannon Correia dateSeptember 07, 2020

How businesses can target Saudi Arabian customers

The Kingdom of Saudi Arabia (KSA) is one of the largest countries in the Middle East. If your business would like to enter its marketspace or expand ...
authorShannon Correia dateSeptember 06, 2020

How can I market my business to UAE and Saudi Arabian consumers?

The UAE and Saudi Arabia are two of the main countries driving business opportunities in the GCC. Tap into these emerging markets with guidance from ...
authorShannon Correia dateSeptember 06, 2020

Targeting GCC-Based Customers Online

Are you looking to target audiences in the GCC? With exponential growth rates in ecommerce in these countries, there are several opportunities for ...
authorShannon Correia dateSeptember 05, 2020

What does a Demand Generation Agency do?

It may sound simplistic, but a Demand Generation Agency handles marketing in line with a demand generation approach. That is to say, they market your ...
authorShannon Correia dateSeptember 05, 2020

How to Create a Demand Generation Strategy

Marketing is in a constant state of flux and with that comes new approaches and terms. An example of this is demand generation, which encompasses the ...
authorShannon Correia dateSeptember 04, 2020

Digital Marketing for B2B Healthcare

Global B2B healthcare is expected to have a revenue of over $526 billion by 2025. This industry is growing rapidly, with B2B healthcare businesses ...
authorShannon Correia dateSeptember 03, 2020

How long does it take to develop a Learning Management System?

Many businesses of all sectors and sizes are investing in a Learning Management System (LMS) to facilitate and manage eLearning within their ...
authorShannon Correia dateSeptember 03, 2020

What is a Learning Management System?

A learning management system, or LMS for short, is a platform where digital learning takes place. Software manages, runs and analyses educational ...
authorShannon Correia dateSeptember 01, 2020

B2B Marketing Agency in Dubai: The How, The What and the Who

Marketing is key to business growth. While the field continues to evolve, B2B marketing in particular has seen a transformation in recent years. With ...
authorShannon Correia dateAugust 31, 2020

Telemarketing in Dubai: The How, The What and the Who

Telemarketing is one of the traditional forms of marketing that have stood the test of time and continue to provide favourable results. In this ...
authorShannon Correia dateAugust 29, 2020

How much do Marketing Consultants charge?

Marketing is one of the most valuable functions within your business. If you don’t have an in-house team, or would like to outsource some outsider ...
authorShannon Correia dateAugust 28, 2020

How much does a Business Consultancy charge in Dubai?

If you’re on the market for a business consultant, you’ll naturally be wondering how much these services will cost you. Rates vary depending on ...
authorShannon Correia dateAugust 26, 2020

YouTube advertising in Dubai - what you need to know [updated for 2025]

Updated: October 2024 YouTube is the most viewed website in the UAE. That, along with the 2.49 billion monthly active users it has, makes this ...
authorShannon Correia dateAugust 26, 2020

How much does Telemarketing cost in Dubai?

Telemarketing comprises various services, all of which are dedicated to communicating with your business’s customers. The management of this ...
authorShannon Correia dateAugust 25, 2020

How much does Video Production cost in Dubai?

Video is undoubtedly a valuable asset for businesses to have. It is a medium that is effective and versatile - they are proven to be the most coveted ...
authorShannon Correia dateAugust 24, 2020

How much do Social Media Influencers cost to hire?

Influencer marketing is a highly effective way for businesses to partner with influential people who can increase the reach and exposure of a ...
authorShannon Correia dateAugust 23, 2020

Instagram Management in Dubai: How to outsource your account

Social media is one one of the most important elements of online marketing. When it comes to platform selection, Instagram is highly favoured among ...
authorShannon Correia dateAugust 22, 2020

What's best for video marketing - YouTube or Instagram?

Video is the most engaging form of content, so it’s no wonder that marketers the world over are using it as a prime medium to showcase their content. ...
authorShannon Correia dateAugust 17, 2020

Should I translate my website into Arabic?

There are several benefits to having a website available in multiple languages. In this article, we’re looking at whether Arabic should be one of ...
authorShannon Correia dateAugust 17, 2020

How a Webinar Marketing Agency can help your business

Webinars have become all the rage, and for good reason. This is a medium proven to provide a business with high quality leads and conversion rates. ...
authorShannon Correia dateAugust 15, 2020

Are Webinars Effective for Lead Generation?

Webinars are known to be one of the best ways to generate leads. They are highly effective and powerful in their ability to attract and pre-qualify ...
authorShannon Correia dateAugust 14, 2020

Hiring Remotely? Why Employer Branding is key to success

With most of the world having faced lockdown levels due to a pandemic this year, businesses have had to embrace the online world like never before. ...
authorShannon Correia dateAugust 13, 2020

Why is Employer Branding Important?

Employer branding refers to the perception that employees (and future employees) have of your business. It is important for a brand to ensure that ...
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