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Shannon Correia
Shannon is a writer with degrees in journalism and media. She is dedicated to cultivating her craft with a diverse portfolio of meaningful content. Her passion and idealism inspire her to approach and explore topics creatively. When she isn't writing, she enjoys cooking, fashion, and travel.
Shannon Correia
January 19, 2021
How to Create Content Marketing on a Shoestring..
Shannon Correia
January 18, 2021
Effective Sales Strategies in a Pandemic
Shannon Correia
January 17, 2021
eCommerce Launch: 10 Tips to Get Started the Right Way
Are you getting ready to launch an eCommerce business? Make sure your business gets off to the right start so that you can achieve the highest ...
Shannon Correia
January 13, 2021
What Sets Clubhouse Apart From Other Social Media Apps
There's a new social media app causing a stir. If you haven't heard, it's probably because nobody's invited you yet, and that's the only way to get ...
Shannon Correia
January 12, 2021
How to Raise Awareness for a New eCommerce Platform
Now that your eCommerce store has launched, you need a marketing strategy that'll help raise awareness. Since there will have been marketing for the ...
Shannon Correia
January 07, 2021
New Year Resolutions For The Workplace
Businesses the world over are looking for ways to move into 2021 with positivity after a tumultuous year. Resolutions are often made at this time of ...
Shannon Correia
January 06, 2021
All Dressed Up With Nowhere To Go
I'm no stranger to working from home. In fact, it's been my modus operandi as a writer for quite some time. Writing in itself is a solitary activity, ...
Shannon Correia
January 01, 2021
The Future of Video Content is Shoppable Entertainment
The future of e-commerce is changing as the lines between shopping and entertainment are blurred. Businesses can utilize video as a media source for ...
Shannon Correia
December 30, 2020
Developing a Video Strategy in 2022
With video being all the rage for marketing in 2022, it is imperative to have a video marketing strategy in place. This guide will ensure that your ...
Shannon Correia
December 28, 2020
Digital Marketing for Schools - Award-Winning Case Study
Marketing a school has become a modern-day necessity for educational institutions to thrive. It is a way of communicating with your desired audience ...
Shannon Correia
December 26, 2020
Do I need a Learning Management System to train employees?
Learning Management Systems (LMS) are the modern way for businesses to train employees and conduct their onboarding processes. It is a framework that ...
Shannon Correia
December 24, 2020
Is Digital PR the same as Digital Marketing?
Shannon Correia
December 23, 2020
Social Media Management Abu Dhabi - Getting Started
From the need-to-know regulations in Abu Dhabi to the best ways to manage your channels, this helpful guide will assist marketers in ensuring their ...
Shannon Correia
December 22, 2020
The Top 5 Digital PR Agencies in Dubai
When people ask who the best Digital PR agency is in Dubai, it's easy to huff and say 'Nexa', but we're not into these types of cliches. We're proud ...
Shannon Correia
December 21, 2020
HubSpot for Hotels In 2022 - The Best CRM
The best CRM for hotels in 2022 is HubSpot, and in this article, we'll be exploring all its credentials for this aspect of the hospitality industry. ...
Shannon Correia
December 19, 2020
Social Media Marketing in Abu Dhabi - Does it Differ from Dubai?
Abu Dhabi and Dubai are both home to the UAE, and if you're going to be doing social media marketing in the emirates, you may be wondering what sets ...
Shannon Correia
December 17, 2020
Account-Based Marketing to Target Schools: Why it Works
Account-based marketing (ABM) is the coordination of personalized marketing, sales development and customer concentration to drive engagement and ...
Shannon Correia
December 16, 2020
Social Media Lead Generation: Best Practices and Tips
Social media platforms are one of the best digital marketing channels for businesses, especially when it comes to brand awareness and lead ...
Shannon Correia
December 15, 2020
Social Media Abu Dhabi - Targeting the UAE Capital's Residents
If your target audience is people in Abu Dhabi, this guide is for you. We're sharing all you need to know about social media usage and trends in the ...
Shannon Correia
December 13, 2020
Social Media for Financial Services - doing it the right way
The use of social media by financial institutions is a necessity, albeit somewhat different from the kinds of social media strategies applicable to ...
Shannon Correia
December 10, 2020
Free Award-Winning Digital Marketing Strategy for Schools
Nexa is a digital marketing agency based in Dubai. We have created award-winning strategies for schools. In this article, we're sharing that formula ...
Shannon Correia
December 07, 2020
Online Marketing for Schools - How to Attract New Students
Private Schools are educational institutions, though they operate as businesses. They are therefore required to market themselves online to attract ...
Shannon Correia
December 03, 2020
Why marketing your business in Arabic is a no brainer
If you’re targeting an Arabic speaking market, marketing your business in Arabic is a no brainer. This goes beyond simple translations - it requires ...
Shannon Correia
December 02, 2020
How can I use email marketing effectively?
It is reported that more than 300 billion emails were sent and received daily in 2020. With this flurry of inbox notifications, one might think this ...
Shannon Correia
November 30, 2020
How can I publish articles on other websites?
Content is one of the best ways to go about marketing your business online. This is because the distribution of articles leads to acquisitions and ...
Shannon Correia
November 28, 2020
Digital Marketing Packages in Dubai: What should it include?
In today's digitally-led world, Digital marketing can be the difference between success and failure for a business. Most businesses do not have the ...
Shannon Correia
November 27, 2020
Digital PR in 2022 - Why This Should be Your Company's New Focus
Digital PR should be your company's focus in 2022 because it improves your business's awareness, ranking and online credibility. Those are three ...
Shannon Correia
November 27, 2020
Arabic Digital Marketing Agency in Dubai - How to Select the Best
Digital marketing is one of Dubai's most prominent sectors within the marketing and advertising industry. The agencies based here represent a gateway ...
Shannon Correia
November 24, 2020
Arabic HubSpot Agency - Getting Started with the Platform
HubSpot is a software solution that provides a highly effective operating system for thousands of businesses around the world. When targeting an ...Shannon Correia
November 22, 2020
What is better - PR or Digital Marketing?
Shannon Correia
November 22, 2020
Arabic Social Media Agency in Dubai - How to get Started
When targeting audiences who speak Arabic, you'll need to speak the same language as them. Working with an Arabic social media agency in Dubai can ...
Shannon Correia
November 16, 2020
Social Media Packages in Dubai: What's included?
Social media is the primary form of digital marketing for many businesses. When working with an agency, you're presented with packages offering ...
Shannon Correia
November 12, 2020
2022 Marketing Plan - How to Get Started
This article is all about how to get started with a successful marketing plan for the year 2022. We're unpacking it in a step-by-step guide, which ...
Shannon Correia
November 11, 2020
5 businesses in Dubai that have flourished since the start of COVID-19
COVID-19 was the disaster the world didn’t see coming and one which has caused havoc among many businesses. That said, some businesses have managed ...
Shannon Correia
October 26, 2020
Private School Digital Marketing in 2022 - Lead Generation & CRM
Private schools across the world have faced unprecedented challenges due to the COVID-19 pandemic and the need to protect children and their families ...
Shannon Correia
October 25, 2020
What Is the Best Way to Market My Business in 2023?
The facts are straightforward: the way to market your business in 2023 is online through digital channels. This article shares the current state ...
Shannon Correia
October 23, 2020
The Way Content Marketing is Changing
In this article, we’re delving into marketing predictions in the digital realm. We could go so far as to call this a ‘what to expect’ article because ...
Shannon Correia
October 22, 2020
How do you measure the ROI of social media?
As with anything a business invests in, returns are expected. Social media is one of the best and most widely used forms of digital marketing ...
Shannon Correia
October 20, 2020
10 Social Media Trends for 2022 - How Your Business Can Take Advantage
Ready to find out all about the top 10 social media trends for the year? These trends represent or respond to the current consumer zeitgeist. If the ...
Shannon Correia
October 16, 2020
The Best New Social Media Platforms for 2022
Marketers know all too well that there are a handful of powerful social media platforms where their energy and efforts need to be directed to. You ...
Shannon Correia
October 11, 2020
How do you measure the ROI of content?
Money matters, particularly when it comes to doing business. During tough business environments, spending decisions, particularly when it comes to ...
Shannon Correia
October 10, 2020
How much does content marketing cost?
Content marketing is an umbrella term for one of the most widely used marketing techniques today. It’s essential for most businesses in the digital ...
Shannon Correia
October 08, 2020
How can I increase my video views?
Video content is the most popular form of content circulating online. It drives more engagement than images do, which is why it tops the list of ...
Shannon Correia
October 07, 2020
Learning Management Systems for Employee Onboarding
To help facilitate the Training and Onboarding of employees is one of the primary reasons for businesses to invest in a Learning Management System ...